Communications Specialist
Communications Specialist (Miami, FL)
To identify, develop, evaluate marketing communications programs based on knowledge of company objectives, market characteristics and target audience.
Oversight of media planning, budgeting in U.S. and Europe. Develop communications plan including tactics and budget.
Serve as liaison with Public Relation agencies to coordinate communications, advertising, promotional activities.
Manage day-to-day activities to ensure communication plan execution.
Expand and develop communications platforms.
Evaluate effectiveness of communication media plans; modify based on company needs.
Requirements:
4 years experience with communications media campaigns across different platforms; implementing multi-channel communications programs; using CRM/Database/ESP Platforms/MS.